Petition To Win: Benefits & Best Practices for Online Petitions

REGISTER
Date/TimeTuesday, February 26, 2013 3-4pm ET
Time
CostFree

Pink Slime. The Boy Scouts of America. Trayvon Martin. Online petitions are all over the news these days, but the big news is that they really do work. In the information age, online petitions have become an important tactic for advocacy campaigns and a crucial channel for list growth to support direct email fundraising. Listen in to learn best practices for online petitions that Change.org has gleaned from hundreds of thousands of campaigns started on the world’s petition platform.

This webinar is hosted by CJW Consulting Services through a partnership with Nonprofit Webinars.

Takeaways:

  • Benefits of online petitions such as engaging new supporters, generating media & pressuring decision makers
  • Best practices for running effective online petitions as part of advocacy campaigns
  • Online petitions as a key strategy for list growth and online fundraising

Who Should Attend?
  • Marketing and communications staff
  • Advocacy staff
     

 

Instructor
Lawrence Grodeska, Nonprofit Community Manager, Change.org

 

Lawrence Grodeska is a web marketing professional with more than 12 years experience leveraging technology and new media to promote programs and campaigns for public education, cause marketing and advocacy. A creative thinker always looking for innovative solutions, Lawrence is keen on developing integrated strategies for online ecosystems that utilize the best available channels. Being a pragmatist, he is also passionate about equipping organizations with the right tools to effectively reach their audiences, from CMS to CRM.

Lawrence currently serves as the Nonprofit Community Manager at Change.org where he teaches organizations how to best leverage the world’s fastest-growing social change platform.

Change.orgChange.org is revolutionizing the way people create change online. An open platform with cutting edge tools, Change.org empowers anyone, anywhere to start and win campaigns. We’re growing by more than 2 million members a month, and people are winning campaigns every single day.