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Internet Marketing Essentials for Small Businesses and Nonprofits

Date/TimeThursday, March 24, 2-3 pm ET

Internet Marketing is an elusive creature: What's hot today might be passé tomorrow. How does a small business or nonprofit executive, with limited time and resources, keep up?

In this class, we'll teach you how to make sense of the latest marketing trends; help you determine which tools and approaches are right for you; and give you the fundamentals needed to create an Internet Marketing Action Plan.

Participants will learn:

  • How do all the tools fit together?
  • Which tools are right for you?
  • What do you need to do to get started?

Best of all, you'll learn by doing. We want you to really understand how to choose the right internet marketing strategy. So we are going to do at least one "live" case study with someone in the class. If you want to have your website evaluated and your marketing questions answered by an expert, let us know after you register for the class. You'll have the opportunity to submit your website and marketing questions.

Who Should Attend?
  • Entrepreneurs, small business owners
  • Consultants
  • Marketing and development management
  • Nonprofit management
Maisha Walker, President, Message Medium

Maisha Walker is the Founder and President of Message Medium, a Web Site Design and Internet Strategy firm that enables small business owners to harness the power of the Internet and create a dynamic and profitable brand online. She has been building Web sites and online communities for more than 14 years. Maisha is a featured online columnist with Inc. Magazine and her blog is now the most popular on their site. In 2008 Maisha received the sole nomination from the New York City Small Business Commissioner for the annual New York Enterprise Report Small Business Awards, winning a finalist spot for innovation and excellence in Sales and Marketing. Maisha is passionate about teaching you what you need to know to be in control of your online presence.