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Vistas: Geri Stengel’s Blog: Marketing for social good
A Social Enterprise Learns, Grows From Its Mistakes
by Geri Stengel on Jan 12, 2012 - 12:20am
Case Studies marketing for social good Profile: Company Small Business small business marketing social enterprise Social Entrepreneurship
Editor’s note: To help social entrepreneurs anticipate and avoid some of the problems of starting a social-good business, Ventureneer is doing a series of blogs about the progress of Greenway Grameen Infra, a social enterprise in India.
When last I wrote about Greenway Grameen Infra, its non-polluting stove, fuel efficient stove for rural homes in India was just on the market and hopes were high that 50,000 units would be sold by March 2012.
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