Vistas: Geri Stengel’s Blog: Case studies

8 Entrepreneurial Lessons From A Two-Time Olympic Champion

Bet you didn’t know that playing sports frequently lays the foundation for women’s entrepreneurial success, according to From elite female athletes to exceptional leaders: For all the places sport will take you. Participation in sports correlates with leadership success. A whopping 80% of women executives played sports growing up, and 69% said sports helped them develop leadership skills that contributed to their professional success, according to From the Locker Room to the Boardroom: A Survey on Sports in the Lives of Women Business Executives.

How To Learn To Speak 'Entrepreneur' Like A Native

Julia Pimsleur grew up speaking both English and French. No surprise, her parents developed the highly regarded Pimsleur Method of teaching foreign languages for adults. She knew the benefits of being bilingual — better memory, analytic abilities, and problem-solving skills. She also recognized the value of being multilingual in an increasingly integrated global economy.

Money's There If Small Businesses Know Where To Look

The number of women starting businesses is soaring — it’s 50% higher than the overall rate of startup businesses. But the percentage of women-owned businesses that break through the $1 million glass ceiling is less than one third the rate for  businesses led by men.

How To Turn A Problem Into A Business

Women know what women need. Think Sara Blakely, founder of Spanx, creating a comfortable undergarment to eliminate her unsightly panty lines.

How To Raise Angel Financing When You’re Pregnant Or A New Mother

Being pregnant or a new mother may be a tough time to raise money for your entrepreneurial venture, but Diana Lovett, Co-Founder Cissé Trading Company proves that with the right attitude and by targeting the right angels, it can be done.

Cissé (pronounced “see-say”) is a new line of gourmet baking and hot cocoa mixes. It buys organic cocoa from small-production cocoa growers in the Dominican Republic at a fair price. You can find its products at more than 400 retail locations, including many Whole Foods, Fairway, Kings, and other supermarkets. Cissé’s hot cocoa was chosen by Epicurious for its gift guide and won “Best New Product” at the Specialty Coffee Association show. I’ve tasted their cake and it’s scrumptious.

8 Strategies for Funding Disruptive New Enterprises

The wholesale industry has been slow to adopt technology, making it ripe for an entrepreneur with an understanding of the market and an idea for bringing it online. Enter Mona Bijoor. She has experience as a corporate strategist and buyer at fashion companies, such as Ann Taylor, Chanel, Destination Maternity, A Pea in the Pod (previously known as Mimi Maternity), and Elie Tahari. She has an MBA from Wharton, and parents who were entrepreneurs -- as they say entrepreneurship is in her genes.

How Women Entrepreneurs Innovate And Disrupt

Do men and women innovate differently? I asked an expert, Larry Keeley, author of Ten Types of Innovation: The Discipline of Building Breakthroughs and co-founder of Doblin, an innovation consulting firm. He analyzed three decades of innovations, who made them, and how they did it.

How Technology Offers New, Productive Business Models

Technology is changing the way women entrepreneurs run their businesses

Women use technology to solve problems, said Robin Raskin. She should know; her company, Living in Digital Times produces events and conferences highlighting how technology can solve the world’s problems.

6 Strategies for Attracting Venture Capital

Paula Long, CEO of DataGravity, decided she didn’t want to be a small fish in a big pond. So, entrepreneur that she is, she carved out her own pond: small to medium-sized businesses with self-serve, big data solutions rather than large companies with highly customized solutions that attract the competition.

How to Attract Angel Funding No Matter Where You Are Located

It’s not easy to find angel investors outside the big market areas but it can be done. Marti Beller of PlanG, proves that not only can it be done, it can be done without the  support that many women entrepreneurs who receive funding rely on.



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