Vistas: Geri Stengel’s Blog: Research

How to Use Crowdfunding for Education

by Miriam Clifford

John F. Kennedy’s quote about the goal of education could very well be applied to a discussion of crowdfunding today. Crowdfunding has emerged in education as a means to make private dreams a reality through collective microfinancing. Crowdfunding spread as an idea as artists, idealists, and entrepreneurs looked for ways to harness the power of the technology to finance their ideas.

End of summer break: Gone-fishin'

Please note that that Vistas will be taking a break for the Labor Day holiday and will not publish the weeks of August 27 and September 3. See you in September. Enjoy!

Geri Stengel of Ventureneer and Maisha Walker of Message Medium on FoxNews Live

Geri Stengel of Ventureneer and Maisha Walker of Message Medium appeared on FoxNews Live on Friday, May 18, discussing their survey collaboration, Ditch Digital Dabbling: How Small Business + Nonprofits Can Master Online Marketing.

The Ditch Digital Dabbling report analyzes the data from the survey recently fielded by Ventureneer & Message Medium. 

Powerful information for every need

  • Download the free excutive summary to see how online marketing can save failing businesses, create opportunities, and find talent for both small businesses and nonprofits.
  • For a deeper dive, the full report gets you access to the “members only” online marketing case studies. It shows you how to choose the social media that are most effective for your goals and target market, and how to make your investment pay off. It also explains in plain English the best uses for each online marketing platform.
  • The extended corporate report outlines suggestions for corporate engagement with small businesses and nonprofits. This report gives you a new approach for reaching this large market, an approach that will help small businesses and nonprofits grow while building your brand and the loyalty of your customers in these sectors.

What Everybody Needs to Know About Online Marketing

What you don’t know can hurt you, especially if what you don’t know leaves your business back in the 20th century while your customers are well on their way into the 21st.

In that case, you are losing opportunities to grow, to reduce costs, and to build customer loyalty.

5 Ways to Break Through Barriers to Growth

I’m delighted with the recent Ernst & Young report, Thinking big: How to accelerate the growth of women-owned companies, which matches what I’ve found from talking with high-growth women entrepreneurs. With the number of women-owned businesses increasing yearly, accelerating their growth is important.

Consumers Worldwide Expect, Reward Responsible Businesses

I knew it! But it’s nice to know that 10,000 consumers in 10 countries confirm my belief: Companies have a responsibility to promote social good and consumers will support those who do.

How to Keep Nonprofit Employees Happy and Engaged

Tsk, tsk, tsk. Nonprofits do not seem to be providing the essentials their employees want. Of the top 10 organizational characteristics deemed “essential” in the Good NonProfit Job Report by Professionals for Nonprofits, most were not provided by the current employers of respondents.

25 Best Social Media for Social Good Blogs Here Now

So much good information to choose from! But we have it now: Our list of 25 Best Social Media for Social Good blogs. These are the sites we think give values-driven organizations the best information about using social media to bring about social change.

Thanks to You, We've Got Data on Social Media!

As some of you know, Ventureneer is into social media big time. We've been cited for our best practices in several books, online and in print.*

What you may not know is that I'm also a research geek, having done market research for The Wall Street Journal, Dow Jones, and many small businesses and nonprofits. It's rare that I can combine both passions into one project but Ventureneer, in collaboration with Caliber just fielded a survey about social media habits and best practices among nonprofits.

Thriving Nonprofits Rely on Peers and Professionals

No nonprofit will solve a large social problem in isolation. The multiplier effect of pooled resources is critical to success. Collaboration brings together the broad range of resources and expertise needed to achieve lasting solutions. 



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