Vistas: Geri Stengel’s Blog: Profile: Person

Asking “Why?” Can Build Bigger Business, Better Marketing

Do you want to know why some companies are more innovative, more profitable, command greater loyalty from customers and employees alike? It’s because they start by asking “why,” according to Simon Sinek, an ethnographer, author of Start With Why: How Great Leaders Inspire Everyone to Take Action and speaker (his TED speech is among my favorites).

Don’t Be in Such a Hurry! Slow Growth May Mean Long-term, Sustainable Returns

Jana Francis and Rett Clevenger launched Steals.com in April of 2008, well before the rise of Big Boy daily deal sites, like Groupon and Livingsocial. Compared to Steals.com, Groupon and other’s product offerings are “a mile wide and inch deep,” said Francis.

How Clear Values Can Strengthen Your Business

Thinking big, being bold, marketing and financial savvy: All these are required to make the leap from small business to high-growth business. But what keeps all these pieces together?

The Secrets of One Woman’s Rise from Destitution to Successful Business Owner

“I always thought men were smarter than me,” says Dareth Colburn, founder of USABride. Her online business — started 8 years ago in her apartment when she was a single mother, unemployed, and $30,000 in debt — is pushing the $3 million revenue mark after only eight years and now includes her own jewelry designs.

I think she was wrong about that “smarter” thing.

Read all of The Secrets of One Woman’s Rise from Destitution to Successful Business Owner on Forbes

4INFO CEO Shares Secrets of Success

One of the best things about working with entrepreneurs is that the good ones are willing to listen and, if they hear something that rings true, they make changes. 

The Power of One

After he retired, Burt Freeman set up a nonprofit program that he envisioned as a personal project in which he'd do all the work, "Something to keep me out of the pool halls."

In this last school year, the 11-year-old  program gave 4,400 children the opportunity to choose and own books – in most cases, for the first time in their lives. Freeman hasn't counted how many children have been served overall.

Boomer Builds Business Through Support

Prelude to the Road to Entrepreneurship
I teach Entrepreneurship at The New School. The class is a mix of matriculated and non-matriculated students. They range in age from 18 to 65 years of age. They take my class for a variety of reasons: some have a business idea; others have entrepreneurial instincts and want to see if they can generate an idea for a business; still others are just curious.

A Social Entrepreneur Turns Children Into Young Heroes

I suppose you could say all social entrepreneurs are heroes, but only one has started an organization to support and acknowledge other heroes. These heroes are far too young to have taken on this responsibility, for they’re responsible for their own care and feeding: They have been left orphaned after their parents died of AIDS in the country that has the world’s highest rate of HIV/AIDS.

Room by Room: Making a Social Impact Meets Reality Show

You never know where and when you’ll meet a kindred spirit. I suppose I shouldn’t be surprised that I met one on the online. After all, making connections with like-minded people is what the Internet is all about.



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