Vistas: Geri Stengel’s Blog: Nonprofit

Board Leadership Matters: 2013 reflections

By Michael Daivdson

Several experiences in 2013 stand out as examples of how the personal leadership of board members can result in significant change for the organizations they serve.

Investment vs. Expense: How Do You Categorize Your Communications Costs?

By Janet Falk

At a certain small bank dealing exclusively with consumers, opening a new account in the system requires an input: How did you hear about us?

This is a company that calculates its Public Relations, Marketing and Communications dollars as an investment, and not an expense, unlike others.

By tracking the HOW question over time, and in six locations, the bank fine tunes its activity in SEO, media outreach, outdoor advertising and other platforms.

New Year's Resolutions To Make Your Finances Fit for 2014

By Paul Konigstein

A new calendar year, which for many organizations is the start of their fiscal year, is an excellent time to review a number of accounting and financial practices to ensure your organization is ready to handle whatever may come its way over the next 12 months.

Convincing the Nonprofit Board: A For-Profit Adventure

By Jessica Melton

According to a Nonprofit Finance Fund survey, 41 percent of nonprofit organizations ran a deficit in 2012. Many NPOs are turning toward a hybrid business model--adding for-profit ventures--to provide consistent revenue streams. In fact, over 50 percent of NPOs currently operate under a hybrid business model.

Janna Finch, Nonprofit Analyst from Software Advice (a website that compares nonprofit software) wanted to learn more about how to make this transition. Finch offers the following advice; in particular, how to persuade your board of directors to support your for-profit endeavor, including:

How to Use Google+ to Promote Your Nonprofit Organization

By Brittany Klontz

Though it may have taken a little while to find its sea legs, Google+ is now the second largest social networking site in the world. While Facebook and Twitter tend to draw more personal users, Google+ draws a crowd that likes to mix business and pleasure, engaging both with their friends and with their favorite brands. That means one thing for nonprofits looking to promote themselves and grow their organization: Google+ is a must-do.

But where to start on this powerful platform, which differs in so many ways from its predecessors? First, I recommend starting with this excellent G+ resource, which will take you through all of the essentials so you can hit the ground running. Here, too, are our 5 top suggestions for mastering the platform.

Something to Tweet About: how to make social media work for your charity

By: Carlos Miranda, Founder, Social Misfits Media 

Social media is the number one reason we use the internet. More than a quarter of the time you and I spend online is spent on a social media site – this is more than we spend emailing, online shopping, or on anything else. And it's worth noting that social media is not a fad. Individual platforms come and go (when was the last time you logged on to your MySpace page?) but the hyper-connectivity and functionality common to all popular platforms (Facebook, Twitter, YouTube, etc) are a fixture of modern life.

Working Boards: Who is governing whom?

By Michael Davidson

The Challenge
Establishing a workable distinction between the governance responsibilities of the board and the management responsibilities of the staff is a continual challenge for every nonprofit organization. 

Resolving this is made additionally complex when there is minimal or no staff; when board members deliver the programs and are at the same time responsible for the policy direction and oversight of the programs. The board members are, in effect, overseeing themselves.

Nonprofit Expert, Audrey Winkler, Named Director of Nonprofit Sector Resource Institute, at Seton Hall University

I’m delighted that my good friend, Audrey Winkler, has been selected as the new Director of the Nonprofit Sector Resource Institute, a branch of Seton Hall University’s Center for Public Service. The mission of the Nonprofit Sector Resource Institute is to build the capacity of the nonprofit sector in New Jersey and nationally by utilizing the resources of the Seton Hall community, working in collaboration with top experts in the field, other nonprofits, corporations, foundations and NGOs.

A Look At The Role Of A Nonprofit Board

By Michael Davidson

In leading board workshops I have found it helpful to ask participants to look at the question of why we have boards by comparing not for profit boards with the boards of for-profit corporations.

If the for-profit board exists to provide oversight and strategic advice to protect the interests of the shareholders, who are the stakeholders whose interest the not for profit board should be protecting?

Fundraising Events in the New “Normal” Economy: Communication is King

By Karen Perry-Weinstat

In the “new normal” economy, fundraisers have to work smarter to earn their share of a more modest pie.  Even with the Dow soaring to new heights, donors remain sober in their giving.  Nonprofits must abandon “the usual” to realize even usual results.



Syndicate content