How To

An informal, often short, practical advice or instruction about how to accomplish some specific task.

How To Make The Connections That Make Things Happen

Research shows that entrepreneurs with larger and more diverse networks grow their businesses bigger. Yet, networking can be uncomfortable, especially if you’re an introvert.

Leave it to an introvert, Dorie Clark, to write a practical, actionable e-book, Stand Out Networking: A Simple and Authentic Way to Meet People on Your Own Terms, that anyone can follow. It maps out how to make meaningful connections that can lead to an investment, a major new customer or partnership, media coverage, a publishing contract, a speaking opportunity, and much more.

Read all of How To Make The Connections That Make Things Happen on Forbes.com.

6 Lessons For Rocking A TED Talk Or Any Speech

TED and its independently run TEDx events are carefully curated, concise talks on a cornucopia of topics. I love to find a topic that I didn’t know I was interested in, then watch the talk online.

Presenting a TED Talk can bring you attention and even business, but it is no easy feat to be chosen as a speaker. Don’t expect your PR person to land you a gig. Professional speakers need not apply either, though some do land an appearance. It’s not about being polished. It’s about saying something extraordinary, said Aaron Sylvan organizer of TEDxFultonStreet and an event producer. Speakers at TED talks are the world’s most inspired thinkers and their topics have not been seen elsewhere. The ideas presented  change attitudes, lives and, ultimately, the world.

Read all of 6 Lessons For Rocking A TED Talk Or Any Speech on Forbes.com.

 

How to Get The Attention Of Investors In-person And Online

Getting the attention of your audience is the only way you can ask someone for something. When the stakes are high, as they are when you are pitching investors for raise money your business, you can’t afford to be less than perfect.

Imagine my delight when I bumped into Sam Horn at SXSW. She’s a presentation coach, pitch consultant, intrigue expert who also works with women participating inSpringboard Enterprises , an accelerator program for women-led technology, media, and life sciences businesses. I was even more delighted when she told me about  her new book, Got Your Attention?: How to Create Intrigue and Connect with Anyone.

Read all of How to Get The Attention Of Investors In-person And Online on Forbes.com.

Expand Your Growth By Expanding Your Network

Don’t just meet people and make friends. Network wisely to make your business do well.

Read all of Expand Your Growth By Expanding Your Network on Forbes.com. 

 

How You Can Empower Change On International Women's Day

As much as things have changed for women, much still needs to be changed. You can be part of the change by creating an initiative that empowers women, funding one or spreading the word about it.

Investment vs. Expense: How Do You Categorize Your Communications Costs?

By Janet Falk

At a certain small bank dealing exclusively with consumers, opening a new account in the system requires an input: How did you hear about us?

This is a company that calculates its Public Relations, Marketing and Communications dollars as an investment, and not an expense, unlike others.

By tracking the HOW question over time, and in six locations, the bank fine tunes its activity in SEO, media outreach, outdoor advertising and other platforms.

4 Steps To Scratching Your Entrepreneurial Itch

Female entrepreneurs get it: Women have become the power users of technologies such as the internet, mobile, and social networking.

“Female users are the unsung heroines behind the most engaging, fastest growing, and most valuable consumer internet and e-commerce companies.  Especially when it comes to social and shopping, women rule the Internet,” wrote Aileen Lee in TechCrunch. Lee is a partner at Kleiner Perkins Caufield & Byers, a venture capital firm.

New Year's Resolutions To Make Your Finances Fit for 2014

By Paul Konigstein

A new calendar year, which for many organizations is the start of their fiscal year, is an excellent time to review a number of accounting and financial practices to ensure your organization is ready to handle whatever may come its way over the next 12 months.

Convincing the Nonprofit Board: A For-Profit Adventure

By Jessica Melton

According to a Nonprofit Finance Fund survey, 41 percent of nonprofit organizations ran a deficit in 2012. Many NPOs are turning toward a hybrid business model--adding for-profit ventures--to provide consistent revenue streams. In fact, over 50 percent of NPOs currently operate under a hybrid business model.

Janna Finch, Nonprofit Analyst from Software Advice (a website that compares nonprofit software) wanted to learn more about how to make this transition. Finch offers the following advice; in particular, how to persuade your board of directors to support your for-profit endeavor, including:

5 Tips For Attracting Angel Funders To Your Business

Erica Bell and Katie Finnegan had both worked together at J. Crew. Years later, they ended up at A.T. Kearney, a management consulting firm. They commiserated about how they longed for the good ole days when they got an employee discount on clothing. They tried daily deal sites, but were overwhelmed with offers and few, if any, were relevant to them. The light bulb went off when they realized that other women wanted easy access to deals, too. Bell and Finnegan started Hukkster to fill that need.



Syndicate content