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Do Startups Need a Business Plan?

Date/Time	Tuesday, November 17, 12 – 1pm ET
Cost	FREE
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	A business plan is roadmap, describing your vision and how you expect to accomplish it. As with any other journey, things go smoother when you’re prepared and have planned out your trip. A business plan provides the directions, but it’s not set in stone. If an opportunity or challenge presents itself, you’ll need to analyze the situation and recalibrate. Do Startups Need a Business Plan? is a FREEone-hour webinar that will provide the basics about charting your company’s course. Items covered include: Whether your plan can be simple or needs to be more detailed. Business plan basics: Essential plan elements. Document organization. Where to find the information you need. The importance of researching company feasibility. Comparing your startup to the competition to achieve competitive advantage. Do the benefits of your business idea outweigh the risks.
	Who Should Attend? Product creator/inventors Under-employed people or entrepreneurs by necessity Recent retirees realize that they’re not ready to retire Frustrated employees People with bright ideas Would be/wannabe entrepreneurs
Instructor	Geri Stengel , President, Ventureneer Geri heads Ventureneer (an online education and peer support company) and Stengel Solutions (a strategic planning and marketing firm that advises and develops social impact organizations). She teaches Entrepreneurship and Social Enterprise at The New School in NYC. Geri co-founded Women’s Leadership Exchange, a social enterprise that helps women-led businesses take their companies to the next level. She headed marketing for Dow Jones Information Services and launched Physicians' Online. Geri is a past Vice Chair of Governance Matters, a non-profit organization that counsels New York-based non-profits on issues of stronger governance and past board member of the National Association of Women Business Owner NAWBO-NYC.
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