Geri Stengel's blog

8 Strategies Successful Women Entrepreneurs Use

It’s always exciting to see someone you know – in my case, Sharon Hadary – publish a book. Even better when your interests overlap with the topic of the book. I thought I would see how the factors that Hadary and Laura Henderson laid out in How Women Lead: 8 Essential Strategies Successful Women Know apply to the women entrepreneurs I’ve written about.

Jump Start Your Small Business Loan with Crowdfunding

As an entrepreneur, Candace Klein, founder and CEO of SoMoLend, knows the pain of being on the hunt for money when it’s scarce. While things have loosened up a bit since the financial crisis began, financial institutions, such as banks, are still tight-fisted.

Angel Investors See Women Entrepreneurs As Good Investment

People who provide money and expertise to help small businesses become huge businesses are called angels. Some fly solo, others in a group. The benefit of a group of angels is sharing insights and expertise of other members when evaluating potential investments and, by so doing, increase the return on your investment. The whole is, after all, greater than the sum of its parts in brainstorming as well as metaphysics. It’s called synergy.

Why Women Entrepreneurs Should Go with the Crowd

Women-owned firms start and grow businesses with substantially less outside financing, according to a Department of Commerce survey of women-owned companies across the U.S. That helps to explain why the average women-owned business has 25% lower revenue than the typical male-owned firm in the same industry.

Having a Big One Matters: Here Are 4 Ways to Build Your Network

Size matters. At least it does when it comes to your network. The larger and more diverse it is, the more likely your business is to grow big, according to a Global Entrepreneurship Monitor report. It may come as a surprise that women, who tend to be better at collaborating and communicating, have smaller networks than men. Let’s change that.

Government Wants to Grow Your Small Business

Do my eyes deceive me? The government will grow my small business. How?

4 Steps to Creating a Successful Cause Marketing Campaign

I’ve periodically written about and conducted online and person seminars about cause marketing. I was delighted to read this series on the subject from my colleague Ralph Allora, co-founder and marketing director at TRAY Creative, a Seattle-based creative agency specializing in brand identity, marketing campaigns and web solutions for forward-looking companies and nonprofits. I thought I would share them with you.

How Small Business Grow as Their Leaders Do

Alexandra Ferguson started her business on a whim: making decorative throw pillows with bold typography out of eco-friendly materials that are produced locally and sold online.

What Women Entrepreneurs Need Before They Join the Crowd

Recently I wrote about a new funding source for entrepreneurs: crowdfunding. Right now, small businesses can raise money from the online crowd in exchange for a give-away, such as a product or service. Sometime in 2013 the rules and guidelines for the Jumpstart Our Business Startups (JOBS) Act should be approved, which will allow companies to give equity to crowdfunding investors in the U.S.

4 Ways to Build Your Small Business

Even in a slow economy, opportunities emerge that, if you use them well, can rocket your business to success.



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