Geri Stengel

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May 2013

It Ain’t Over ‘Til It’s Over: Entrepreneurs Must Have Persistence

Entrepreneurs start businesses for many reasons. A passion for something is often the driving force. Ella Gorgla has a passion for fashion. She also has a canny business sense -- built on education, experience, and a good gut feel -- to turn her passion into a viable business.

Social Media Made Easy for Organizations With Multiple Locations and Communities

by Aimee Gindin

Today’s interview is with Augusta Sterne and Yves Salama, co-founders of Teem’d.  Teem’d is a powerful communications platform that transforms the way companies create and publish targeted social media content, allowing them to more effectively engage with their customers.

How do you describe the value that your product brings to the market?

Women-led Businesses Bring Better Returns

Why are Warren Buffett and other men bullish on women?

Warren Buffett recognizes value when he sees it. His style of investing in high-quality, underpriced companies has made him one of the richest men in the world. Women are an under valued resource who are key to America’s prosperity wrote Buffett in an essay in Fortune.

How Nonprofit Boards Can Use Dashboards to Focus on What's Important

by Michael Davidson

Cheshire Puss, Would you tell me, please, which way I ought to go from here?
That depends a good deal on where you want to get to,’ said the Cat.
I don’t much care where—’ said Alice.
Then it doesn’t matter which way you go,’ said the Cat.
—so long as I get SOMEWHERE,’ Alice added as an explanation.
Oh, you’re sure to do that,’ said the Cat, `if you only walk long enough.

Asking “Why?” Can Build Bigger Business, Better Marketing

Do you want to know why some companies are more innovative, more profitable, command greater loyalty from customers and employees alike? It’s because they start by asking “why,” according to Simon Sinek, an ethnographer, author of Start With Why: How Great Leaders Inspire Everyone to Take Action and speaker (his TED speech is among my favorites).

Click Here – Or Maybe Not

by Mardy Sitzer

Oh how I hate to see ‘click here’ it is so unimaginative, screams potential scam or worse – malware. So why oh why are marketers still relying on ‘click here’ as a call to action?

Immigrant Finds US Land of Opportunity for Business

by Karin Kamp

Nada Kiblawi was born in a refugee camp, lived through regional wars and finally found safe haven and economic independence as an entrepreneur in the U.S.

As a child born and raised in a Palestinian refugee camp, she suffered from low self-esteem, despite feeling love and affection from her parents.

How Aligning Your Principles Can Help You Choose the Right Business Relationship

by Ralph Allora

Interesting blog post recently from Paul Klein of Impakt, a Toronto-based consultancy whose mission is to bring about “positive social change at the intersection of business and civil society” by helping corporations and nonprofits become social purpose leaders.

How to Network to Grow Your Business

If women entrepreneurs want to grow their businesses, they need to network. That means stop behaving like shy little girls: Put yourself out there, especially when the economy is slow.